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Q&A 26 Feb 2026

Q&A. Why do most marketing campaigns fail? (even when the offer is good)

David Roberts explains why most marketing campaigns fail. Even when the design and offer is good!

As part of a recent live stream Q&A, Yellow Co-Founder David Roberts answers some important questions about improving your marketing. In this video he explains why most marketing campaigns fail. Even when the design and offer is good!

Watch the video below to hear David break it down in full, then get in touch if you'd like to talk through your own project with our team.

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