Bringing Speciality Coffee Equipment to Life for Brew-It Group, Brew-It Group case study by Yellow, marketing agency Liverpool
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Bringing Speciality Coffee Equipment to Life for Brew-It Group

Brew-It GroupSpeciality Coffee Equipment

We partnered with Brew-It Group to bring their exhibition presence, product range, manufacturer partnerships and Experience Centre to life, capturing hands-on demonstrations, training sessions and brand new equipment in use, and turning it all into a full library of marketing assets.

The Challenge

Brew-It Group supplies speciality coffee equipment from names like Ceado, La Marzocco and Mahlkönig, but many of those manufacturers didn't have up to date footage of new products.

On top of that, Brew-It wanted to raise the profile of their Experience Centre: the hands-on training space that sets them apart from bigger, less consultative suppliers.

The Solution

We built a rolling content programme covering three areas: exhibition coverage, fresh product content filmed at the Experience Centre, and event content around the training space.

We also designed and built the Brew-It Group website, using the new photography and video throughout to bring each brand story to life.

The Results

Fresh product content bringing manufacturer partners bang up to date

Stronger positioning of Brew-It's Experience Centre as a differentiator against competitors

Consistent, high-quality content supporting event marketing and customer training sessions

A modern, professional visual identity across the Brew-It Group digital presence

Services

Website Design & DevelopmentVideo ProductionProduct PhotographyEvent & Exhibition CoverageTraining ContentPost-productionSocial Media Assets

Project Videos

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Website Design

We designed and built the Brew-It Group website from the ground up, showcasing their manufacturer partnerships, product range and Experience Centre, with the photography and video content we produced woven throughout to bring each brand story to life.

Design

Brand-led print brochures and email campaigns designed to bring each manufacturer partner to life, from La Spaziale and La San Marco espresso machines to Puqpress tampers and the latest launches from Ceado and Mahlkönig.

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